Digital Marketing Services

Our Paid Search Services

Paid Search

When designed correctly, paid search campaigns can take your brand to the next level. In just a short period of time, the right paid search strategy can help you achieve a multitude of business goals:

  • Drive web traffic
  • Build branding and awareness
  • Generate leads
  • Increase ROI

Although it’s called Pay-Per-Click (PPC), it’s about so much more than that. Did you know there’s a relevancy component to PPC? You can’t just throw money into AdWords or Bing Ads and expect to be successful. That’s where we come in. We’ll not only manage your PPC accounts, but we’ll take the right steps to improve your relevancy—reducing what you pay per click and improving the cost effectiveness of your campaigns.

(And unlike some other firms out there, we won’t charge you based on a percentage of your media spend.) 

These are just some of the paid search services we offer:

  • Paid Search Account Setup and Management
  • Overall PPC Planning
  • Keyword Development
  • Landing Page Creation and Testing
  • Ad Copy Creation and Testing
  • Bidding and Budgeting
  • Negative Keyword Expansion

KDM provides the following digital marketing services: